diff --git a/hack/lib/etcd.sh b/hack/lib/etcd.sh
index 0fcca4b2f9f..8d06f01763b 100755
--- a/hack/lib/etcd.sh
+++ b/hack/lib/etcd.sh
@@ -82,8 +82,8 @@ kube::etcd::start() {
   else
     ETCD_LOGFILE=${ETCD_LOGFILE:-"/dev/null"}
   fi
-  kube::log::info "etcd --advertise-client-urls ${KUBE_INTEGRATION_ETCD_URL} --data-dir ${ETCD_DIR} --listen-client-urls http://${ETCD_HOST}:${ETCD_PORT} --debug > \"${ETCD_LOGFILE}\" 2>/dev/null"
-  etcd --advertise-client-urls "${KUBE_INTEGRATION_ETCD_URL}" --data-dir "${ETCD_DIR}" --listen-client-urls "${KUBE_INTEGRATION_ETCD_URL}" --debug 2> "${ETCD_LOGFILE}" >/dev/null &
+  kube::log::info "etcd --advertise-client-urls ${KUBE_INTEGRATION_ETCD_URL} --data-dir ${ETCD_DIR} --listen-client-urls http://${ETCD_HOST}:${ETCD_PORT} --log-level=debug > \"${ETCD_LOGFILE}\" 2>/dev/null"
+  etcd --advertise-client-urls "${KUBE_INTEGRATION_ETCD_URL}" --data-dir "${ETCD_DIR}" --listen-client-urls "${KUBE_INTEGRATION_ETCD_URL}" --log-level=debug 2> "${ETCD_LOGFILE}" >/dev/null &
   ETCD_PID=$!
 
   echo "Waiting for etcd to come up."